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Introduction:

There’s A New Kid In Town, a song synonymous with country music legend Alan Jackson, is a track that not only propelled him to national stardom but also solidified his place as a country music traditionalist. Released in 1990 on his self-titled debut album Alan Jackson, the song became an instant success on the country music charts.

The song’s producer, Keith Stegall, was already a well-established name in Nashville, having produced hits for artists like Alan Jackson’s future collaborator, Randy Travis. Stegall would go on to produce many of Jackson’s most successful albums throughout the 1990s, and their working relationship proved to be highly impactful on country music.

There’s A New Kid In Town is a prime example of what would become known as the “neotraditional country” sound. This subgenre of country music sought to return to the genre’s roots, emphasizing themes of heartbreak, faith, and working-class life, all delivered with a strong emphasis on melody and acoustic instrumentation.

The song itself is a deceptively simple ballad. It tells the story of travelers seeking shelter in a small town on a cold winter night. They encounter a skeptical local who questions the arrival of three wise men bearing gifts, foreshadowing the momentous occasion of the birth of Jesus Christ. The song’s power lies in its subtle storytelling and its ability to capture the wonder and mystery of the nativity scene.

There’s A New Kid In Town was a massive commercial success. It reached number one on the Billboard Hot Country Singles chart and became a crossover hit, reaching number two on the all-genre Billboard Hot 100 chart. The song’s critical acclaim was equally impressive. It won Jackson his first Grammy Award for Best Male Country Vocal Performance in 1991, solidifying his arrival as a major force in country music.

The song’s enduring legacy extends far beyond its chart performance and awards recognition. There’s A New Kid In Town has become a staple of Christmas playlists and holiday celebrations, its simple message of hope and new beginnings resonating with listeners year after year. It remains one of Alan Jackson’s most recognizable songs and a cornerstone of neotraditional country music.

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Lyrics:

“There’s A New Kid In Town”
(with Keith Whitley)

We’re looking for the King
The new Messiah
We’re following the star
Shining brighter
Old man won’t you help us if you can
He shook his head
But he pointed his handThere’s a new kid in town
And he’s lying in a manger down the road
There’s a new kid in town
But he’s just another baby I suppose
Heaven knows
There’s a new kid in town
Here in BethlehemI see you’ve traveled far
Bearing treasures
You say these gifts are for
The new King’s pleasure
Well I’ve heard
That a King might come
But up ’til now there hasn’t been one

There’s a new kid in town
And he’s lying in a manger down the road
There’s a new kid in town
But he’s just another baby I suppose
Heaven knows
There’s a new kid in town
Here in Bethlehem

There’s a new kid in town
And he’s lying in a manger down the road
There’s a new kid in town
But he’s just another baby I suppose
Heaven knows
There’s a new kid in town
Here in Bethlehem…